HOW TO ADD MAILCHIMP TO WORDPRESS BLOG IN 2020

Are you reading to start creating and building an email list for your blog?

An email list is a great way to increase traffic to your blog and increase the chance visitors return.

This is also a great way to build a community and eventually make money from your blog.

Below you will learn how to add MailChimp to WordPress so you can start growing your email list today!

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WHY SHOULD YOU USE MAILCHIMP?

MailChimp is a great starting choice for a new blogger looking to start their email list.

Here are a few reasons why;

• Easy integration between WordPress and MailChimp.
• Mailchimp is FREE for up to 2,000 subscribers (That’s ALOT) as a new blogger.
• Mailchimp can send 10,000 FREE emails per month.
• Lots of easy to follow resources and tutorials for MailChimp.
• You can create multiple lists for different uses.
• The FREE plan includes automation, which means it easier to manage your lists.
• You can easily increase your subscriptions later once you’ve past 2,000 subs.

These are the main reasons to get started with MailChimp.

It’s quick easy and FREE, it’s hard to beat that.

SIGN UP FOR A FREE MAILCHIMP ACCOUNT

Time to head over to MailChimp’s site and claim your FREE account, so;

1. Head To MailChimp.com
2. Click on Sign Up FREE and create your account.
3. Verify your account via their email sent.
4. Complete your onboarding process to finish up your account

ADD THE MAILCHIMP PLUGIN FOR WORDPRESS

The fastest and implied way to add MailChimp to WordPress would be, by using a plugin.

Let’s go step-by-step and adding this plugin downloaded, installed, and setup.

Head to Dashboard -> Plugins -> Add New.

Search MailChimp for WordPress, after install and activate.

Select MC4WP #1 from your sidebar, and now we need to generate an API Key.

Click on Get your API key here link #2, this will take you to MailChimp’s site.

Select Create A Key, and copy the API key and enter into your WordPress area #3 and save.

Now the plugin is connected, and now we can create a sidebar option for viewers to subscribe to your blog.

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ADD SUBSCRIPTION BOX TO WORDPRESS SIDEBAR

We have the hard stuff behind us now, the next step is to create a form.

This will add a sidebar or wherever you will want to display the subscription box.

Click on MC4WP > Form.

Enter in a title for the form such as “Subscribe To The Blog” #1.

Select Add new form

Form Fields may need to be adjusted as by default only subscriber’s email address is selected, here you can add what you’d like #2.

Once you have configured the fields to your choosing, click Save Changes.

Next, copy the form shortcode #3.

Head to Appearance -> Widgets -> Add Text widget -> Adjust as needed in Sidebar.

Enter Title, and paste in your shortcode, select Save.

Visit your site’s main page, and you will now see the Subscribe area with your selected options to enter and will be all setup.

CONCLUSION

The almighty algorithm may throw your website occasionally to the top of the search, but once that 70-80% of users visit your site, they will never come back.

This is why adding MailChimp to your site is an important step to keep in touch and promote your content.

Email lists provide you with the opportunity to get that 70-80% of users via email who may have forgotten about your site.

To check back in and present them with more information on topics that they had originally been searching for.

I hope this article has helped you get MailChimp setup and integrated on your WordPress website.

If you have any questions or suggestions, please feel free to let me know in the comment section below.

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